Of the 60 lowest-priced 2026 Toyota Prius Prime XSE listings nationwide, 28 sold in the last 30 days, typically priced around $36,998 when they went and after about 50 days listed.

One other active listing is priced below this one; the next-cheapest live alternative is $35,475 in Canton, GA.

So far this vehicle has been listed for 50 days, which is inside the 50 days or so it took similar cars to sell, so the dealer probably isn't in a rush to make a deal.