Of the 28 lowest-priced 2010 Ford F-150 Platinum listings nationwide, 14 sold in the last 30 days, typically priced around $10,990 when they went and after about 21 days listed.

Nine other active listings are priced below this one; the next-cheapest live alternative is $15,245 in Salem, OR.

This vehicle has been on the market for 11 days. The sold ones sat for about 21 days first, so the dealer likely isn't feeling much urgency to negotiate yet.